Three things I learned listening to Chris Mooney's interview of Joe Romm about rhetoric:
1. It's pronounced "Rome" and not the way I've been mentally pronouncing it for years.
2. Are you a scientist or (in my case) a pseudo-wannabee who tries to think like one? Joe's not writing for you.
3. Bloggers should spend as much time formulating blog titles as they do on anything else the post (the one I did here took hours to craft).